Yellow Woods Challenge
The Yellow Woods Challenge is our flagship environmental campaign for schools, run in partnership with the Woodland Trust and local authorities across the UK.
Since the Yellow Woods Challenge started in 2002:
- 549 challenges have been run by local authorities across the UK
- 12,533 schools have taken part, with almost 3 million schoolchildren involved in the Yellow Woods Challenge
- More than 2.5 million old Yellow Pages directories have been recycled by schools and turned into new products. These include animal bedding, egg boxes, cardboard, insulation materials and newsprint
- More than £350,000 has been awarded by Yell to schools
- £470,000 has been given by Yell to the Woodland Trust. Since 2004 this funding has gone towards the Trust’s ‘Tree for All’ project, which aims to plant 12 million new trees over five years
- 750 entries into the Big Yellow Pages Art Competition, endorsed by Naomi Wilkinson, presented of CiTV’s Fingertips, and Five’s Milkshake
News - The Yellow Woods Challenge is changing!
The Yellow Woods Challenge is undergoing a major review and will re-launch in summer 2010. This means there will be no new directory recycling competitions after August 2009.
In the meantime, keep up-to-date on recycling opportunities and teaching ideas by visiting www.yellow-woods.co.uk. You can sign up to receive our regular ezine, which will keep you updated on all our news and progress.
Local authorities can download our press release template, which encourages communities to recycle their old Yellow Pages directories when their new ones are delivered.

Kirk, the Yellow Woods Challenge mascot, helps to bring recycling to life and makes the challenge fun for children












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